Privacy policy
PRIVACY POLICY
Effective Date: January 14, 2025
UVCeed is committed to protecting the privacy of individuals who visit our website. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website, app, including any marketing and analytics technologies we employ.
By using our website, or app you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this privacy policy, please do not access the site.
Information We Collect
We may collect information about you in a variety of ways. The information we may collect includes:
Personal Data
- Name and contact information (email address, phone number, mailing address)
- Billing and shipping addresses
- Payment information (processed securely through our payment processor)
- Account credentials
- Communications preferences
Automatically Collected Information
- IP address and device identifiers
- Browser type and version
- Operating system
- Referring/exit pages and URLs
- Date/time stamps
- Clickstream data
- Pages viewed and interactions with content
Analytics and Marketing Technologies
We use various analytics and marketing technologies to improve our services and marketing efforts:
Analytics Services
- Google Analytics 4: Tracks website usage, user behavior, and conversion events. Uses cookies and collects IP addresses (anonymized).
- Shopify Analytics: Provides e-commerce metrics and customer insights.
Marketing and Advertising Pixels
- Meta (Facebook) Pixel: Tracks conversions, builds targeted audiences, and measures ad effectiveness. May collect browsing behavior and purchase data.
- Google Ads Remarketing: Enables targeted advertising based on your interactions with our site.
- TikTok Pixel: Measures ad performance and enables retargeting.
Opt-Out Options: You can opt out of targeted advertising by visiting the Digital Advertising Alliance's opt-out page at optout.aboutads.info or the Network Advertising Initiative at optout.networkadvertising.org.
How We Use Your Information
- Process and fulfill orders
- Send order confirmations and shipping updates
- Respond to customer service requests
- Send marketing communications (with your consent)
- Improve website functionality and user experience
- Conduct analytics and measure advertising effectiveness
- Prevent fraud and enhance security
- Comply with legal obligations
California Privacy Rights (CCPA)
If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA):
Your Rights Include:
- Right to Know: Request information about the personal information we collect, use, and disclose
- Right to Delete: Request deletion of your personal information (subject to certain exceptions)
- Right to Opt-Out: Opt-out of the sale of your personal information
- Right to Non-Discrimination: Not be discriminated against for exercising your privacy rights
Categories of Personal Information We Collect: Identifiers, commercial information, internet activity, geolocation data, and inferences drawn from this information.
Do Not Sell My Personal Information: UVCeed does not sell personal information. However, we share data with advertising partners which may constitute a "sale" under CCPA. To opt-out, click Do Not Sell My Personal Information or email us at privacy@uvceed.com.
Cookies and Tracking Technologies
We use cookies and similar tracking technologies to track activity and store information. Types of cookies we use:
- Essential Cookies: Required for website functionality and security
- Analytics Cookies: Help us understand how visitors use our site
- Marketing Cookies: Used to deliver relevant advertisements
- Preference Cookies: Remember your settings and preferences
You can manage cookie preferences through your browser settings. Note that disabling cookies may affect website functionality.
Data Retention
We retain personal information for as long as necessary to fulfill the purposes outlined in this privacy policy, unless a longer retention period is required by law. Marketing data is typically retained for 2 years from last interaction. You may request deletion of your data at any time.
Third-Party Services
We work with third-party service providers who may have access to your personal information:
- Shopify (e-commerce platform)
- Payment processors (Stripe, PayPal)
- Shipping carriers
- Email marketing platforms (Mailchimp)
- Customer support tools
- Analytics and advertising platforms
International Data Transfers
Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. By using our services, you consent to the transfer of information to countries outside of your country of residence.
Security
We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet is 100% secure.
Children's Privacy
Our services are not intended for individuals under the age of 16. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16, we will take steps to delete such information.
Your Privacy Rights
Depending on your location, you may have the following rights:
- Access to your personal information
- Correction of inaccurate data
- Deletion of your data
- Restriction of processing
- Data portability
- Objection to processing
- Withdrawal of consent
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Effective Date" at the top. We encourage you to review this Privacy Policy periodically.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:
For California residents: To exercise your rights under CCPA, you may also submit requests through our designated email address above.